Social media creatives that keep your brand present.
Content pillars, designed posts and short video, planned on a rhythm and built to work alongside your paid media.





In short
Social media creative is the work of planning and producing the posts, carousels and short videos that keep a brand visible and consistent where its audience spends time. MMC produces it for D2C, B2B and education brands, set around a few content pillars and one design style, on a rhythm your team can sustain.
- A few clear pillars. So the feed says something.
- One visual style. Posts that look like yours.
- Works with paid. Best posts become ads.
Read the full guide
Monday Marketing Company (MMC) produces social media creatives for D2C, B2B and education brands.
What social media covers.
Six parts of a feed that builds trust and sends people to act.
- Content pillars. A few themes that fit your brand and what your audience wants to see.
- Feed design. Templates and visuals that look like you at a glance.
- Short video. Reels and short clips planned, shot and edited for each platform.
- Content calendar. A steady rhythm that your team can see and approve ahead of time.
- Community care. Timely replies to comments and messages.
- Insights and review. What worked, what did not and what we will change next month.
Why brands choose MMC for this
We connect organic content to what your paid and search teams learn.
- One idea, many formats. A single brand idea carried through posts, reels and stories.
- Paid and organic aligned. Strong organic posts become ads, and ad insights shape what we post.
- Approval you can keep up with. A calendar that fits the way your team reviews work.
- Fits each audience. Brand community for D2C, thought leadership for B2B and campus life for education.
- Educate
- Show
- Prove
- Sell
The work, shown
How a month of posts gets planned and made.
- 01
Set content pillars tied to your audience.
A few themes, each with a job, so the feed says one thing and not everything.
- 02
Draft the month's posts, carousels and videos.
Formats are planned together in one visual style, with short video where it fits.
- 03
Approve every post before it goes out.
You see each post on a calendar with a clear status, so nothing publishes by surprise.
- 04
Repeat the formats that earn attention.
We read saves, shares and clicks, star what works and turn the best posts into paid ads.
Where it leaks
Five ways social media goes wrong.
- 1
Content strategy
Posting whatever comes to mind.
A feed with no themes gives followers no reason to expect anything from you.
How we run it. We define a few content pillars tied to what your audience cares about, and plan a calendar around them.
- 2
Design and carousels
Posts that look different every time.
Consistency is what makes a brand recognisable in a fast scroll.
How we run it. We design posts, carousels and templates in one visual style that is recognisably yours.
- 3
Short-form video
Relying on static posts alone.
Short vertical video is a large part of what people watch, and it gives a brand a human face.
How we run it. We plan and produce short vertical videos, from scripts to edits, for the formats each platform favours.
- 4
Publishing calendar
Bursts of posting followed by silence.
Irregular posting makes a brand feel inactive and weakens the habit of following you.
How we run it. We plan a realistic publishing rhythm that your team and ours can sustain.
- 5
Analytics and iteration
Counting likes and stopping there.
Likes do not show whether social supports the business. Reach, saves, clicks and enquiries say more.
How we run it. We review what earns attention and action, and use it to shape the next round, including which posts to turn into ads.
Selected work
A few of the brands we make social content for.

Kids' activewear: posts and carousels in one recognisable style.See the work
Education tours: social creatives for a family audience.See the work
A college: social creatives alongside lead generation.See the work
A few more. Hover or tap a logo.







What we read
- Reach among the right audience
- Whether the people seeing it are the ones you want.
- Saves and shares
- Whether people find it worth keeping or passing on.
- Clicks and enquiries
- What social sends to the business.
- Posting consistency
- Whether the rhythm holds.
Read alongside your business results.
Your first 90 days
How we run social media, week to week.

Days 1 to 30
Set pillars and style
We choose a few themes tied to your audience and one consistent design style.
You get: A content plan and a look.

Days 31 to 60
Build the template kit
Posts, carousels and cover frames are designed once, so every month stays on brand.
You get: Templates your team can reuse.

Days 31 to 60
Produce on a rhythm
Posts, carousels and short video go out on a schedule both teams can sustain.
You get: A steady, consistent feed.

Days 61 to 90
Learn and reuse
We read what earns attention and turn the best posts into paid creative.
You get: A feed that gets sharper each month.
The days show the order of the work, not a promise of results. What we find in your account decides how long each part takes.
Social creatives for brands that want it to do a job.
A good fit
You want a consistent, well-made presence that supports sales or enquiries.
D2C brands get creative that feeds ads, and B2B and education brands get credibility families and buyers see. See education marketing.
Not a fit
You want posting only, with no performance goal.
Content with no job rarely pays back, so we tie it to a goal.
Common questions
Questions about social media creative.
What is social media creative?
Social media creatives are the posts, carousels, stories and short videos that a brand publishes, planned around a few themes and designed in one consistent style.
How does social media creative work with MMC?
We set pillars and a design style, produce on a rhythm your team can sustain, and read what earns attention so the best content can also run as paid creative.
What does social media creative cost?
A monthly scope, agreed after a call. It is written down so you can see what each month covers. We do not publish a price list, because the right scope depends on your site, your market and how much you want done.
Do you guarantee results?
No. We cannot guarantee reach, followers or sales. We commit to well-made, consistent creative tied to a goal, and honest reporting.
Who is social media creative for?
Brands that want a consistent presence tied to results. Not only D2C. We work with D2C, B2B and education brands, and set the work up differently for each: D2C on creative that feeds ads, B2B on credibility and thought leadership, education on campus life and admissions moments.
What do you need from us?
Brand assets, product or service details, access to your social accounts, and a named person who can approve posts.

See what your feed could say.
On a call, with a senior strategist. We look at your social presence and your audience together.
Run the numbers, read the method
Tools and guides behind the numbers.
CalculatorBreak-even ROASThe ROAS you need before you start losing money.Open the calculator
CalculatorUnit economicsWhat one order leaves behind, from CM1 to CM3.Open the calculator
GuideHow D2C brands test ad creativeA repeatable way to test hooks and angles, read the results against your break-even ROAS and refresh creative before ads tire. Written for D2C brands.Read the guide
Ready when you are
See what your feed could say.
On a call, with a senior strategist. We look at your social presence and your audience together.





