● White-label WordPress development

White-label WordPress development for agencies that sell sites.

Custom themes, WooCommerce, plugins, migrations and speed work, built to your designs and delivered under your brand.

See the work
ThemesBuilt to design
WooCommerceCart and checkout
SpeedCaching and clean-up
MigrationsMoved safely
A store site on a laptop and phone beside code.
Delivered behind your brand

In short

White-label WordPress development means MMC builds WordPress sites for your agency's clients while you present the work as yours. We produce custom themes, WooCommerce stores, plugins, migrations and speed fixes from your designs, with the client able to edit pages themselves after handover.

  • Custom, not page-builder sprawl. Themes built to your design, with extra plugins kept out.
  • WooCommerce and migrations covered. Stores, moves and rescues of sites you did not build.
  • Clients can edit afterwards. A short editing guide so they stop calling you.
Read the full guide

Monday Marketing Company (MMC) delivers WordPress development for agencies and works behind your brand. You own the client relationship; we do the work.

Typical white-label WordPress jobs

WordPress jobs come in different sizes. Some agencies hand us a full theme; others need a plugin fix or a migration.

Our own offer is on the WordPress development page. Keep builds healthy with white-label website maintenance.

What we handle in white-label WordPress.

Themes, stores, plugins and migrations.

  1. Custom themes. Built from design files with blocks the client can use.
  2. WooCommerce. Product, cart and checkout set up for India.
  3. Plugin development. Custom plugins and integrations.
  4. Migrations. Move to WordPress or between hosts.
  5. Speed optimisation. Caching, images and script clean-up.
  6. Rescue and fixes. Repairs on sites built by others.

Why agencies hand their WordPress work to MMC

A delivery partner that behaves like part of your team.

  • Editable by clients. We build so your client can edit without calling you.
  • Clean code. Lean themes and few plugins.
  • Under your brand. Deliverables and reports can carry your name and format. You decide what the client sees.
  • NDA first. We sign an NDA before we see client details, and we do not approach your clients.
WordPress-style admin

Pages and templates

HomeHome template
ServicesService template
CampaignLanding template
JournalBlog template

Theme and plugins

Custom theme, built to your designActive
FormsActive
SEOActive
CachingActive
Unused sliderRemoved
Duplicate analyticsRemoved

Updates and speed

WordPress coreUp to date
ThemeUp to date
PluginsUp to date
Page speedImages, caching and scripts cleaned up

Edit page

Heading blockText blockImage block+ Add block
Editing guideHanded over
Illustrative layout of a WordPress-style admin. Not a client site, no real figures. WordPress belongs to its owners.

The work, shown

What we actually do on a WordPress build.

  1. 01

    Plan the templates your client needs.

    Home, service, landing and blog templates are listed from your designs, so nothing is built twice or forgotten.

  2. 02

    Build a custom theme with few plugins.

    Your design becomes a clean theme, and plugins you do not need stay out, so updates stay safe.

  3. 03

    Keep it fast and up to date.

    Core, theme and plugins are current and tested before handover, and speed work is done on your client's content.

  4. 04

    Hand over an editor your client can use.

    Blocks your client can arrange, plus an editing guide that carries your agency's name.

Where it leaks

Five ways white-label WordPress work goes wrong for agencies.

WordPress deliveryTap a number to see where it slips and how we run it.
Illustrative diagram, not a client account. No real figures.
  1. 1

    Plugin sprawl

    Solving every feature with another plugin.

    Each plugin is another update, another conflict and another way for the site to break.

    How we run it. We build what we can in the theme, keep a short vetted plugin list and remove what is unused.

  2. 2

    Theme build

    Customising someone else's theme in place.

    The next theme update erases the changes, and your client blames you.

    How we run it. We build a custom theme or a child theme, so the site can be updated without losing work.

  3. 3

    Migrations

    Moving a live site with no rollback.

    Lost forms, broken links and missing redirects show up after your client has noticed them.

    How we run it. Backups, a staging copy, a redirect map and a way back before anything goes live.

  4. 4

    Speed work

    Blaming the host for every slow page.

    Heavy images, scripts and plugins are usually the cause, and a new host does not fix them.

    How we run it. We trim images, scripts and plugins, set up caching and test on a phone before handover.

  5. 5

    Handover

    Handing over a site only a developer can change.

    Every text edit becomes a ticket to you, which erodes the care plan you sell.

    How we run it. Editable blocks and a short guide, in your branding, so routine edits stay with your client.

How onboarding runs

How we onboard you for WordPress, step by step.

  1. A scoping call with a delivery partner.

    Stage 1

    NDA and WordPress scope

    We sign the NDA, take your designs or the site to rescue, and write the scope and plugin policy.

    You get: A written scope with the theme and plugin approach.

  2. A content page being built on a laptop.

    Stage 2

    Pilot site or fix

    One small build, migration or rescue job to show how we work with your client's content.

    You get: A staging link and a change list to judge on.

  3. A blog template on a laptop.

    Stage 3

    Write the SOPs

    Plugin vetting, staging, update routine and editing guide format are written once.

    You get: A short WordPress runbook for your team.

  4. A page speed report on a laptop.

    Stage 4

    Scale the queue

    More builds and rescues go through the same routine, with developers added as work grows.

    You get: A WordPress service you can promise.

Timing depends on scope. We agree it with you before work starts.

White-label WordPress development for agencies that sell more than they can staff.

A good fit

You are an agency, studio or consultancy that sells WordPress development but does not want to hire and manage the team for it.

It suits digital agencies, web studios, consultancies, freelancers and in-house marketing teams.

Not a fit

You want us to pitch or contact your client under our own name.

That is our direct service. We will point you to the right page and talk through it.

Common questions

Questions about white-label WordPress development.

Do you use page builders?

We use the block editor and, where it suits, a builder. We confirm on the spec.

Can you take over a site built by someone else?

Yes. We audit it first and tell you what needs fixing.

Do you provide hosting?

Typically no; we advise and set up on the host you choose.

Can you build WooCommerce stores?

Yes. For big catalogues we may suggest Shopify instead.

Will my client know MMC is involved?

Only if you choose to tell them. We sign an NDA, work under your brand, send deliverables in your format and do not contact your clients unless you ask us to.

How do we get started with white-label WordPress development?

Send the design files for one client. After the NDA we return a spec, timeline and staging plan.

Three people planning on a whiteboard.

Add WordPress development without adding headcount.

On a call, with a senior strategist. We scope your first WordPress development client and agree how we work behind you.

Register your agency

Ready when you are

Add WordPress development without adding headcount.

On a call, with a senior strategist. We scope your first WordPress development client and agree how we work behind you.

Register your agency
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